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Overall Strategy  // Browsing posts in Overall Strategy

Fast Consumption Means Faster Content Creation

Fast Consumption Means Faster Content Creation

It’s no secret: the world is moving faster each day. Just ask your grandparents, parents, or maybe even your older siblings. Or maybe you’re feeling it yourself. Though the amount of time spent online continues to grow (it recently was reported by eMarketer.com that consumers are spending more time on their mobile devices than interacting ...

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Social Media Strategies for Small Business

Social Media Strategies for Small Business

Picture this… From the moment you open the doors of your business in the morning until the time you close at night, there is a steady stream of customers lined up to buy whatever it is you sell. There is no down time; no chance to take a quick break or even clean up your ...

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The Language of Design

The Language of Design

This post was inspired by Kevin, a good friend and extremely talented front-end developer. Kevin asked: “I’d like to redesign [my] site… but I’m having trouble articulating what I want to do, though – even to myself. I just don’t speak the language well enough to explain my ideas to myself and evaluate whether they’re good, ...

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12 Jul Posted by in Overall Strategy | 2 comments

Do Less, More

Do Less, More

In today’s online environment, it’s easy to become obsessed with adding the “next big thing” to your online presence. With the introduction of new platforms, websites, and apps seemingly every hour, it can be a challenge deciding which ones to utilize. “But if it’s free, shouldn’t we at least try it?” you ask. Maybe, maybe ...

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